Dog Book

This was in the 28th TDC Annual. I think this has a good layout and it creates emphasis on every page by placement. on one page there is a tiny paragraph all by itself, on one page the word 'day' is pink and large and by itself. The designer has illustrated what the words say by moving the type and changing the size. It is very clever.

T: The New York Times Style Magazine

These are covers for the T: The New York Times Style Magazine. The letter T is based on the "Times Fraktur" typeface but is modified. Each cover is designed by a different artist, corresponding with the articles inside. I really like these because of how creative they are. The white one is made out of lace because the issue is about Oscar de la Renta (fashion designer, uses a lot of lace). The way they tie the cover to the issue this way is great. I found this in the 28th TDC Annual.

Learjet NBAA Invitation

This invitation design was inspired by the architecture of the Art deco style. it has the vertical lines and also the cut-outs to make it emphasize height. I like this piece because it has the Art deco feel to it but it wasn't made back then. I located this in The Art of Design.

Bernhardt Furniture

These are two different ads for the same company to put emphasis on their furniture. Each one is a really good illustration with type that accentuates the feel of the furniture. In the top one they used a sometimes ornate serif typeface and squished it all together to create the comfortable feel of the couch. In the bottom one an Art Nouveau typeface was used because that is the style of the bench. I really like what the words say for each piece of furniture.
I located these in the book Advertising.

Max Factor Mascara

This is an ad for Max Factor Mascara. I think this is a clever way of using type. The 'lashes' are formed out of "look at me" phrases, and they look awesome. This is a great ad because when you look at it you see eyelashes, and when you read it, it makes it even better. I like the way they use the ascenders to shape the long lashes. This was in a book titled, Advertising.